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Ferrari

Ferrari was established by Giulio Ferrari in 1902 with the dream of creating a sparkling wine in Trentino that would be comparable with the best Champagnes. He studied wine at the Agriculture Institute of San Michele in Trento, and gained experience working in Champagne. Giulio was a pioneer, the first to recognise the Trentino region's potential and the first to undertake substantial plantings of Chardonnay in Italy, convinced that this grape variety was the key to making quality sparkling wines. Today Trentino is the largest vineyard area in Italy planted with Chardonnay. Giulio started to produce a few bottles of sparkling wine with meticulous attention to detail, and began to make a name for himself, winning his first gold medal at the International Exhibition in Milan 1906. Giulio had no children, so in 1952 he began to look for an heir worthy to carry on the Ferrari name. He found it in Bruno Lunelli, a friend who owned a wine shop in Trento. Bruno's passion and entrepreneurial talent was equal to Giulio's, and he was able to increase production without ever compromising on quality. Through the 1970's Bruno's three sons, Franco, Gino and Mauro took the business to new heights, Ferrai became the market leader in Italy and the county's pre-eminent celebrity wine. Today, Marcello, Matteo, Camilla and Alessandro, the third generation of the Lunelli family, continue to combine innovation with tradition and take Ferrai into the 21st century. The Ferrari sparkling wines are Trentodoc. This appellation was developed by Trentinos and, recognised in 1993, it was the first one dedicated to the production of sparkling wines in Italy. The wines must be Metodo Classico, with a second fermentation in bottle, and go through the riddling and disgorging process like Champagne, and can only be produced with grapes grown in Trentino. Ferrari's entire range are produced using this method. Chardonnay and Pinot Noir are grown in high altitude vineyards on limestone soils in Trentino, all their vineyards have organic certification, and are supervised by Ferrari's agronomists. The wines spend between two and ten years on the lees depending on the cuvée. Ferrari's wines are multi-awarded - since that first gold medal in 1906 the honours have just kept on coming. They have won the Tre Bicchieri award, the highest Italian wine accolade an astonishing 22 times. They are the 2021 winner of the Sparkling Wine Producer of the Year in The Champagne & Sparkling Wine World Championships, the fourth time they have won this prestigious accolade. Beginning with the 2021 Portuguese Grand Prix, Ferrari took over from Carbon Champagne and became the official supplier of Formula One. These are wines of great elegance and complexity - Ferrari are the Rolls Royce of Italian fizz!